Whether you’re a seasoned buyer’s agent or just starting out, you know that every day in this business brings its fair share of surprises. When we asked you to share your most comical or surprising experiences when working with buyers, you didn’t disappoint! Get ready to laugh as we present some of the best stories we’ve received. It’s a perfect way to wrap up the year and celebrate the resilience, humor, and camaraderie of the ABR® community.
ABR® Stories
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Why I earned my ABR®
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...the member benefits, including publications and marketing tools, have been outstanding.
Margarita Hayden, ABR®Dallas – Fort Worth, TX
Member News
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How to Actually Use AI in Your Real Estate Business
Read moreThe introduction of generative artificial intelligence (AI) tools like ChatGPT has significantly changed how real estate professionals operate. While some were initially wary, many embraced these tools for tasks such as writing blog posts, listing descriptions, emails, call scripts and social media captions. However, it quickly became clear that AI outputs often lacked personalization, accuracy and the unique voice of the agents, raising the question: How can agents leverage AI tools to enhance their workflows without compromising authenticity?
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Get Ready for Gen Z Buyers
Read moreBaby boomers and millennials have dominated the homebuying conversation in recent years, but Gen Z has “entered the chat.”