Did the market shift at the end of 2022 give you whiplash? If so, you’re not alone. The buying frenzy that characterized the last few years has subsided into a moderate, cooler market, leaving some agents worried about how their business will perform in 2023.
Six Ways to Market-Proof Your Buyer Business
Member News
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Get Ready for Gen Z Buyers
Baby boomers and millennials have dominated the homebuying conversation in recent years, but Gen Z has “entered the chat.”
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Building Your Pipeline
In light of the current market dynamics and shifting industry norms, it’s critical for buyer agents to prioritize building and nurturing their client pipeline like never before. With severely limited inventory, high interest rates, and high prices, the home search can be a lengthy and uncertain process for many buyers.
Even if you have a healthy number of buyer-clients you’re currently working with, they may be slower to get to the closing table—if at all!