September is REALTOR Safety Month—the perfect time for buyer’s representatives to evaluate habits and behaviors that may contribute to or protect against threats in both the physical and digital realms.
Social Media Safety for Buyer's Reps
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Why I earned my ABR®
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Use the tools and resources that are provided with your membership. They are incredibly helpful and insightful!
Courtney White, ABR®, SRES®, SRSLas Vegas, NV
Member News
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How to Actually Use AI in Your Real Estate Business
Read moreThe introduction of generative artificial intelligence (AI) tools like ChatGPT has significantly changed how real estate professionals operate. While some were initially wary, many embraced these
tools for tasks such as writing blog posts, listing descriptions, emails, call scripts and social media captions. However, it quickly became clear that AI outputs often lacked personalization, accuracy and the unique voice of the agents, raising the question: How can agents leverage AI tools to enhance their workflows without compromising authenticity? -
Get Ready for Gen Z Buyers
Read moreBaby boomers and millennials have dominated the homebuying conversation in recent years, but Gen Z has “entered the chat.”