For most homebuyers, purchasing a home is the largest and most complex financial endeavor they may ever undertake. But by choosing a REALTOR® with an ABR® designation, they’ll have more confidence in their buying experience as they’ll be working with an agent who goes the extra mile. Because an ABR® doesn’t just signal an agent’s robust real estate knowledge, but their best-in-class service as well.
Specialized training
Established track record
Proven experience
The introduction of generative artificial intelligence (AI) tools like ChatGPT has significantly changed how real estate professionals operate. While some were initially wary, many embraced these
tools for tasks such as writing blog posts, listing descriptions, emails, call scripts and social media captions. However, it quickly became clear that AI outputs often lacked personalization, accuracy and the unique voice of the agents, raising the question: How can agents leverage AI tools to enhance their workflows without compromising authenticity?
Baby boomers and millennials have dominated the homebuying conversation in recent years, but Gen Z has “entered the chat.”
