Use of the ABR® logo is limited only to those REBAC members who have earned this designation and are members in good standing with REBAC and the National Association of REALTORS®.
Use of the logo without 1) being awarded the ABR® designation; and 2) NOT maintaining membership in both NAR and REBAC is a trademark infringement and a violation of the National Association of REALTORS® Code of Ethics, Article 12.
The brochures, scripts, and monthly newsletter are full of helpful information that makes you a better agent and puts you above the crowd.
With evolving client expectations and a greater emphasis on transparency, buyer’s agents must go beyond the basics to clearly articulate their value and provide best-in-class service.
For Joseph (Joe) Sinnona, ABR® course instructor, national and international speaker with Sinnona Speaks, and team leader of NorthStar @Exp Realty, mastering buyer representation is not just about completing transactions—it’s about developing confidence in what you offer, refining your business practices and building lasting client relationships.
The introduction of generative artificial intelligence (AI) tools like ChatGPT has significantly changed how real estate professionals operate. While some were initially wary, many embraced these tools for tasks such as writing blog posts, listing descriptions, emails, call scripts and social media captions. However, it quickly became clear that AI outputs often lacked personalization, accuracy and the unique voice of the agents, raising the question: How can agents leverage AI tools to enhance their workflows without compromising authenticity?
