About REBAC | ABR®

About REBAC

The Real Estate Buyer's Agent Council (REBAC) focuses on buyer representation. While it is now a broadly-accepted, mainstream business model in real estate circles, it’s sometimes easy to forget that it wasn’t always so—and how quickly the shift occurred. Within the National Association of REALTORS® (NAR), buyer representation officially took hold in November 1996, when NAR acquired the then-independent REBAC, giving full support to a trend that has continued to gain momentum. 

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Why I earned my ABR®

  • ...my ABR® designation instills confidence that I’ve spent time learning how to represent buyers in their most significant financial decision to date.

    Angela Green, ABR®, MRP
    Metrowest and Central, MA
    Angela Green, ABR MRP

Member News

  • Get Ready for Gen Z Buyers

    Baby boomers and millennials have dominated the homebuying conversation in recent years, but Gen Z has “entered the chat.”

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  • Building Your Pipeline

    In light of the current market dynamics and shifting industry norms, it’s critical for buyer agents to prioritize building and nurturing their client pipeline like never before. With severely limited inventory, high interest rates, and high prices, the home search can be a lengthy and uncertain process for many buyers.

    Even if you have a healthy number of buyer-clients you’re currently working with, they may be slower to get to the closing table—if at all!

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